Usage of internet among different clusters of users is increasing dramatically every day. Majority of the\r\ndaily activities of people occurs in social networks as statistics are shown. So, social networks play\r\nimportant roles in their lives. To meet needs of different users, we require different types of social\r\nnetworks. One of the important basic points for providing social networks is investigation for a suitable\r\nbusiness model according to its specific characteristics. Social networks and its stakeholder�s\r\ndemands are diverse, so for each type of social network, a proper business model is needed. Based on\r\nour knowledge, few studies have been done to investigate appropriate business models for each type\r\nof network especially in Iran, so in this paper, first Web-based business models were reviewed and\r\nranked based on their usage in different social networks due to our country�s circumstances.\r\nAccording expert�s idea, quality function deployment (QFD) model is used for prioritizing business\r\nmodels for various kinds of social networks. Shannon entropy is also used to determine the weight and\r\nsignificance of each model. Due to plurality of available business models, the ranking results of atomic\r\nbusiness models are presented. The results showed that the atomic business model has the highest\r\npriority for news and information social networks; on the other hand has the lowest appropriateness for\r\nspecialist social network.
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